Jiwei.com News Recently, Actions Technology said in an institutional survey that the company released a dual-mode Bluetooth smart watch chip in December 2021, and is currently working with ODM / OEM on the terminal brand design scheme, and the terminal product has not been launched yet. market.
Referring to the positioning and unit price of the company’s Bluetooth audio products, Actions Technology said that the company’s Bluetooth audio chips mainly include two series of high-end and mid-end. By providing product combinations of different specifications, it can meet the differentiated needs of terminal brand customers in the market. The high-end series of chips are usually based on CPU+DSP or multi-core CPU or CPU+hardware acceleration module and larger memory space to achieve higher computing power. They have the industry’s advanced Bluetooth communication and audio performance indicators, reliability and quality. High, the average unit price is also high; the specifications of mid-range series chips are usually lower than high-end products, using single-core CPU architecture and more compact memory space to achieve high-performance price ratio, but still have the high reliability and quality recognized by brand customers , the average unit price is usually about 40%-70% of high-end chips.
Actions Technology pointed out that the company is currently working on a dual-mode Bluetooth smart watch chip without a cellular network. Dual-mode refers to the classic Bluetooth + BLE. The two main functions added by the dual-mode watch chip are: support for local music playback and direct answering of mobile phone calls through the Bluetooth watch. The existing single-mode Bluetooth watches in the market, such as wristbands, can only remind the mobile phone to call when the mobile phone calls, and the phone can be used to answer the call. You can answer calls directly through the watch, and the audio source comes from the watch. The company’s smart watch chip supports the functions of LEAudio, and realizes key functions of the watch such as display driving, sports health algorithm fusion, Bluetooth calling, local decoding, Bluetooth transmission, etc. on a single chip, providing a highly competitive high integration, high The scheme design of a Bluetooth dual-mode smart watch chip with frame rate and low power consumption.
In terms of future R&D investment, Actions Technology stated that in order to master its own Bluetooth communication technology and improve the market competitiveness of products and technologies, the company’s R&D investment will continue to maintain a high level. According to the data disclosed in the prospectus, the company The proportion of R&D investment in the first half of 2021 is 24.78%. In the future, the company’s R&D investment will continue to maintain a high level. However, as the company’s revenue gradually increases, the proportion of R&D investment is expected to gradually decrease to a relatively stable proportion. .
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