Chandigarh: The Malwa region of Punjab which has 69 assembly constituencies – more than half of the total 117 seats in the state – and thus has been the focal area for all the political majors, has forced them to go the extra mile this election time. Reason? The emergence and consistent groundwork of the Aam Aadmi Party (AAP) which in its maiden election in 2017 won 18 seats in the Malwa region and now the entry of a new player, Sanyukt Samaj Morcha, a farmers’ outfit led by Balbir Singh Rajewal, which has a major influence in over 1,500 villages of farmers having small landholdings. Rajewal i…